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Secrets of Digital Illustration: A Master Class in Commercial Image Making
Illustration is a hot subject, and professional designers, illustrators, and students are all looking for a well-researched, informative, and practical guide to this area of design.
Continuing on from the best-selling Digital Illustration, Secrets of Digital Illustration develops themes and features work from countries with emerging graphic
design industries, such as China, Singapore, and India.
It uses the same format as the previous book, accommodating step-by-step tutorials, but this time it includes working sketches and thumbnails to provide a greater level of depth. Each chapter includes a brief introduction into the subject area, moving on to portfolios of leading image makers, and concluding with a step-by-step tutorial, making the book an informative, and highly enjoyable, exploration of this popular area.
CONTENTS:
Introduction
Section 1: Working Process
1. Ideas and Visual Problem Solving
2. The Digit vs. The Digital
3. Where fashion and Music Collide
4. The Art of Character Design
5. Commerical Art and Personal Projects
Section 2: Professional Practice
1. Insider tips for Illustrators
2. Case Study: The Promo Publication
3. Tips for Generating ideas
4. Tips for Surviving Placement
5. Case Study: The Collective
6. Tips for Keeping clients happy
7. Tips for Negotiating Fees
8. Tips for winning awards
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